THE BRIEF
With Art of the Title, create a title sequence along with internal graphics for the documentary film Hall of Femme. Game-changers, Rule-breakers, and Power-players, this 9-part documentary series shines a spotlight on the most influential women in the history of modern music.
CATEGORY
Mixed Media Animation
RELATED DICIPLINES
Graphic Design
2D/3D Animation
Videography/Photography
Stop Motion
TIME & COMPLEXITY
6 Week Deadline
Working with design partner Sol Bourdeau Garcia
Flexible with media and length
Above Average Complexity
Music by Kelly Warner
Silver ADDY Award
SOLUTION
To address the subject head-on and visually illustrate the game-changers, rule-breakers, and power-players in a tough, grungy design style with bright energetic colors, within the 9 chapters.
FINAL ANIMATION
PROCESS
CONCEPT 1 | Chosen Concept
This concept has a strong emphasis on the impactful women themselves, highlighting their names with bold type, and shining a spotlight on the women individually, alongside more of a grunge and collage approach, to bring attention to the “rule breakers” and their strong, electric, and even rebellious attitudes.
CONCEPT 2 |
This concept shows what it is that makes our power players what they are. Using a type-based, graphic and collage style approach, our viewers can see aspects of our main subjects that sit at the core of their personality.
STOP MOTION |
This project includes a mix of stop motion, live footage, and dynamic Adobe After Effects animation. Stop motion is a nod to traditional animation techniques. This relates to how this title sequence is a nod to the different impacts that these women have made in music in the past that are still significant today.